Contacto Atlântico, a studio founded by André Caiado, signed the project for “Nestlé The Good Store”, the brand’s first store open to the public in Portugal. Located at the heart of the Nestlé campus in Linda-a-Velha, this new store combines sustainability, functionality and a strong sensory component, within a space of approximately 353 m². The opening took place just over a month ago.
The project was developed in an integrated manner by the studio’s Architecture, Interior Design and Landscape Architecture departments, in close collaboration with Nestlé. The result is an innovative space designed to awaken the five senses and promote a connection between the consumer, the brand and the environment.
The intervention sought to respect the building’s original architecture, favouring sustainable materials such as wood, ceramic and terrazzo with recycled glass, which give the store a welcoming and ecological aesthetic. The façade retained the original stonework, reinforcing the authentic character of the building, and now includes a new glazed opening that allows generous natural light to enter. To enhance integration with the outdoor space, a green façade was created, composed of low-maintenance succulents and equipped with an automatic irrigation system — a “living wall” that conveys the idea of nature taking over the architecture.
Inside, natural light is widely enhanced through skylights and glazed surfaces. The space was conceived as a multisensory experience, featuring digital projections, interactive panels, scent diffusion and materials with differentiated textures. The tasting area invites visitors to explore flavours in an immersive way.
Distinct areas were created, designed for product launches, workshops or tasting experiences. Two central elements reinforce the identity of the space: the “Nestlé” logo carved into the central concave counter, and the “Good Food, Good Life” signature engraved in marmorino on the back wall. These elements add a tactile dimension to the visit, connecting visitors to the brand in a sensory way.
The store is also pet friendly, naturally welcoming companion animals. For visitors without their four-legged friends, the Pet Food area features an interactive projector that simulates paw prints on the floor, following the visitor and creating an emotional bond throughout the shopping experience.
More than a point of sale, “Nestlé The Good Store” presents itself as a discovery experience, the result of a strategic vision where design and innovation intersect with sustainability and closeness to the consumer. Contacto Atlântico thus reinforces its positioning in the creation of purpose-driven spaces, adapted to new forms of consumption and brand relationships.